1977

George Gallup

George Gallup was an American pioneer of survey sampling techniques and inventor of the Gallup poll, a successful statistical method of survey sampling for measuring public opinion.

1978

Archibald Crossley

Herbert Krugman

1979

1980

Arthur Nielsen, Sr

One of the earliest members of this club was a young A. C. Nielsen. At a meeting in the early 1930’s, he watched a presentation by an MIT engineer detailing a new system for measuring and recording individual radio listening. In partnership with the engineer, A.C. Wilson, Nielsen started building his company on measuring radio audiences’ listening behavior and selling the data to advertisers and networks. Today A. C. Nielsen is the largest research company in the world.

1986

Herta Herzog

2004

Barbara Feigin

2014

Gayle Fuguitt

Gayle Fuguitt is chief of customer insights and innovation for Foursquare’s business solutions suite, which includes mobile media targeting, measurement and location analytics.

2016

J. R. Harris

We've been doing this for a very long time, over 30 years. Yet with all this experience, we realize that we are only as good as we were yesterday. Or a few minutes ago. That keeps us motivated, focused, and eager to do a great job every time.

Leslie Wood

2017

2021

J. Walker Smith

J. Walker Smith is the Knowledge Lead for the global Consulting division of Kantar. Previously, he was Executive Chairman of The Futures Company, President of Yankelovich, and Director of Marketing Research for DowBrands. Walker has been described by Fortune as “one of America’s leading analysts on consumer trends.”

Annual recognization of outstanding marketing research professionals

George Gallup – 1977
Leo Bogart – 1977
Lester Frankel – 1978
Archibald Crossley – 1978
Darrell B. Lucas – 1979
Paul Lazarsfeld – 1979
Herbert Krugman – 1979
Hans Zeisel – 1980
Daniel Starch – 1980
Elmo Roper – 1980
Alfred Politz – 1980
Arthur Nielsen, Sr. – 1980
Percival White – 1981
Paul Gerhold – 1981
W. Edwards Deming – 1981
Dan Yankelovich – 1982
Neil Dubois – 1982
Ernest Dichter – 1983
J. Steven S. Stock – 1984
Solomon Dutka – 1984
Russell Haley – 1985
Larry Deckinger – 1985
Thomas Coffin – 1985
Michael Naples – 1986
Herta Herzog – 1986
Hugh M. Beville – 1986
W.R. Simmons – 1987
Alvin Achenbaum – 1987
Frank Stanton – 1988
David Ogilvy – 1988
Marion Harper, Jr. – 1989
Rena Bartos – 1989
Florence Skelly – 1990
Burns W. Roper – 1990

William T. Moran – 1990
Sonia Yuspeh – 1991
Joseph G. Smith – 1991
William Wells – 1992
Horace Schwerin – 1992
Sydney Roslow – 1992
Charles Coolidge Parlin – 1992
Stuart Henderson Britt – 1992
Henry Brenner – 1992
Elmo C. Wilson – 1993
Theodore Dunn – 1993
Arthur C. Nielsen, Jr. – 1994
Valentine Appel – 1994
John F. Maloney – 1995
Timothy Joyce – 1995
William S. Rubens – 1996
Lorna Opatow – 1996
Harry O’Neill – 1997
Paul H. Chook – 1997
Albert Blankenship – 1997
Benjamin Lipstein – 1998
Albert E. Gollin – 1999
Erwin Ephron – 1999
B. Stuart Tolley – 2000
Gale D. Metzger – 2000
William “Jay” Wilson – 2001
Mervin Field – 2001
Jack Honomichl – 2002
Robert J. Coen – 2002
Harry E. Heller – 2003
Simon Broadbent – 2003
Alain J. Tessier – 2004
Barbara Feigin – 2004
Warren J. Mitofsky – 2005

Stanley Canter – 2005
Howard Moskowitz – 2006
Vince Barabba – 2006
Ingrid C. Kildegaard – 2007
Martin R. Frankel – 2007
Hal Spielman – 2008
Kevin Clancy – 2008
David Poltrack – 2009
George Fabian – 2009
Richard Lysacker – 2010
Gerald Lukeman – 2010
Tod Johnson – 2011
John Dimling – 2011
Robert L. Cohen – 2012
Julian Baim – 2012
Seymour Sy Lieberman – 2013
Steve H. Cohen – 2013
Gayle Fuguitt – 2014
Stuart Agres – 2014
Jim Spaeth – 2015
Larry Gold – 2015
J.Robert Harris – 2016
Steve Douglas – 2016
Leslie Wood – 2017
Jack Wakshlag – 2017
Kathi Love – 2018
Bill Harvey – 2018
Alice Sylvester – 2019
Gian Fulgoni – 2019
Ed Keller – 2020
Alan Wurtzel – 2020
J. Walker Smith – 2021
Norman Hecht – 2021