Five Future Facts You Need To Learn To Love … and Leverage (3/15/2019)



Luncheon Event on


Friday, March 15, 2019


Five Future Facts You Need

To Learn To Love … and Leverage



 Don’t miss this one!  On March 15th The Market Research Council will present J. Walker Smith, Chief Knowledge Officer at Kantar Consulting to help us navigate the future. 

The future that is coming at us so fast that we really should just call it “tomorrow.”


Walker’s research and unique perspective will pierce the complexity of generational shifts that are making the emerging consumer space unrecognizable … even to consumer researchers like us.  He will boil it down to five future facts we need to fully comprehend if we hope to unlock the meaning of rapidly and radically changing consumer values.   Changes that enable disruptors like Uber and Airbnb to upend their categories and create billions of dollars in wealth.


Walker has been described by Fortune magazine as "one of America's leading analysts on consumer trends." He consults with clients globally about trends, futures, marketing and business strategy. He is the co-author of four highly regarded books, an NPR commentator, and Marketing News columnist. For almost thirty years, as the leader of Yankelovich, The Futures Company and Executive Chairman of Kantar Consulting, Walker has been the leading expert on consumer trends in America and around the globe.


You will find this session provocative, insightful, stimulating and more than a little helpful as you navigate the future rapidly coming your way.  Don’t miss it!


To reserve your place, email to:




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Luncheon Details:

Meeting dateFriday, March 15, 2019


Time: 12noon – 2:00pm


Where: Yale Club of New York, E. 44th St. & Vanderbilt Ave., 18th Fl.


Luncheon Fees: 

                        (payment at the Door via Cash or a Check only)

$65 – MRC Current & Life Members

$75 – Guests




Reminder:  MRC Active Members MUST ATTEND AT LEAST FIVE (5) luncheon meetings per program year to maintain their membership status.




2018-2019 Winter/Spring - Luncheon Dates


January 11, 2019

Feb. 22      March 15

April 26     May 17

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